Remarkable Experience Campaign
Remarkable Business Campaign - Attracting Business to the Southern Flinders Ranges.
Total funding requested
How will funding be spent?
There is a shortage of businesses in our area and it is seen as a major issue for the positive progression of our townships. There are limited job opportunities for people to return to once completing higher education and it effects livability for residents. To act on this problem Council is proposing to roll out a Marketing Campaign to promote and encourage businesses and families to the Southern Flinders Ranges. The funding will be spend on an extensive Marketing Campaign.
How will the project be delivered?
The project will be delivered via a campaign created by a professional advertising company. At this stage it is planned to include TV, Social Media Radio and Print Advertising.
Initially Council will go through a consultation phase to properly determine our environment including strengths and weaknesses and determine the business grow required to be sustainable. This will help determine the campaign. After this it will be rolled out around Australia.
How will the project benefit the region?
The project will benefit the region by attracting more businesses and families to the area to secure their existence and the ability of existing businesses to expand. It will promote our destination including tourism attractions like Mount Remarkable National Park and the Port Germein Jetty. A spin off from this will include positive word of mouth marketing to a large demographic, which will improve brand awareness of the Southern Flinders Ranges and ultimately the Remarkable Experience.
Spread the word
Submitted by District Council of Mount Remarkable
About District Council of Mount Remarkable
The Council is a responsive customer focused organisation which aims to meet and exceed the diverse expectations of our community in an efficient and effective manner. With several towns located in the Southern Flinders Ranges, all very different with diverse wants and needs, Council aims to sustain our small but vibrate communities and support them to thrive. Due to our regional setting, promoting, encouraging and expanding business to the area is essential to secure the towns sustainability.